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Certona

Certona

  • Built by MoEngage

The Certona platform drives personalization across the customer lifecycle. From highly individualized email campaigns to machine-learning-powered product recommendations, Certona ensures that you’re harnessing the power of personalization.

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Overview
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The MoEngage and Monetate integration enables brands to leverage Monetate’s machine learning product recommendations within MoEngage campaigns using Content APIs. This integration allows for the creation of highly personalized campaigns that cater to the individual needs of each customer. For example, a fashion retailer can use Monetate’s machine learning algorithms to recommend personalized product suggestions to customers who have shown an interest in similar products, and then use MoEngage’s push notifications or email campaigns to deliver those recommendations. This leads to a more engaging and relevant customer experience, resulting in increased customer loyalty and sales.

Additional Information
  • Built by:
    MoEngage
  • Category:
    Dynamic content

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