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About The Author

Suraj Dubey
Suraj Dubey
Suraj is a marketing technology enthusiast with a particular expertise in push notifications, customer engagement, retention strategies, and omnichannel marketing. His passion for empowering people in all aspects of web and mobile marketing is evident in the insightful articles he produces. Always at the intersection of marketing and technology, he also has a fondness for music and motorcycles. Whether it's discussing the latest marketing trends or sharing a new playlist, Suraj loves to engage in conversations about marketing, technology, and music.
Ultimate Guide to Marketing Automation: Implementation, Processes, & Best Practices
  • Marketing Automation
20 min Read Time

Ultimate Guide to Marketing Automation: Implementation, Processes, & Best Practices
Explore New Engagement Avenues With Latest Additions to MoEngage’s Push Notification Template Library
  • Omnichannel Marketing
5 min Read Time

Explore New Engagement Avenues With Latest Additions to MoEngage’s Push Notification Template Library
MoEngage Achieves Amazon Web Services (AWS) Retail Experience Competency
  • Company News
3 min Read Time

MoEngage Achieves Amazon Web Services (AWS) Retail Experience Competency
Push Notification Best Practices: 5 Ways to Improve Performance in 2021
  • Marketing Automation
10 min Read Time

Push Notification Best Practices: 5 Ways to Improve Performance in 2021
iOS 12 Push Notifications: Whats Changed and Why its a Good Thing
  • Marketing Strategies
6 min Read Time

iOS 12 Push Notifications: Whats Changed and Why its a Good Thing
GDPR – Understanding The Game Changer
  • Marketing Automation
3 min Read Time

GDPR – Understanding The Game Changer
Marketing Automation & Personalization – Driving The Point & Sale Home
  • Marketing Automation
6 min Read Time

Marketing Automation & Personalization – Driving The Point & Sale Home
[Case Study] DPM by MoEngage Helps Sivvi Increase Sales by 16% From Smart Trigger Campaigns
  • Company News
5 min Read Time

[Case Study] DPM by MoEngage Helps Sivvi Increase Sales by 16% From Smart Trigger Campaigns
GDPR for Marketing Automation – What Marketers Need to Know
  • Marketing Automation
7 min Read Time

GDPR for Marketing Automation – What Marketers Need to Know
7 Reasons Why Web Push is the Economical Alternative to Emails
  • Marketing Automation
6 min Read Time

7 Reasons Why Web Push is the Economical Alternative to Emails
How Effective Is Your Content Marketing Strategy?
  • Marketing Automation
4 min Read Time

How Effective Is Your Content Marketing Strategy?
[Case Study] Ayopop Brings Back 55% of Drop Off Users Using Sherpa by MoEngage
  • Company News
2 min Read Time

[Case Study] Ayopop Brings Back 55% of Drop Off Users Using Sherpa by MoEngage
Importance of Push Notification Campaigns – An Inside Story
  • Push Notifications
7 min Read Time

Importance of Push Notification Campaigns – An Inside Story
[Case Study] Gaana Boosts Premium Subscription and User-Engagement with MoEngage
  • Engagement
2 min Read Time

[Case Study] Gaana Boosts Premium Subscription and User-Engagement with MoEngage
How to Nail Mobile App Onboarding
  • Engagement
5 min Read Time

How to Nail Mobile App Onboarding
How to Reach Users at the Right Time Through Their Preferred Channel
  • Company News
4 min Read Time

How to Reach Users at the Right Time Through Their Preferred Channel
Android OREO is Here and Why It’s a Good Time to Overhaul Your Push Notification Strategy
  • Push Notifications
5 min Read Time

Android OREO is Here and Why It’s a Good Time to Overhaul Your Push Notification Strategy
Segmentation: The Pathway to Deeper Personalization
  • Personalization
5 min Read Time

Segmentation: The Pathway to Deeper Personalization
[Push Notification Case Study] How Petflow Drives In-store Traffic through Web Push Notifications
  • Industry Stories
2 min Read Time

[Push Notification Case Study] How Petflow Drives In-store Traffic through Web Push Notifications
Gartner names MoEngage a “Cool Vendor” in Retail Merchandising and Marketing
  • Company News
2 min Read Time

Gartner names MoEngage a “Cool Vendor” in Retail Merchandising and Marketing
Dynamic A/B Testing: Why You Should Do It? (With Proof)
  • Analytics
3 min Read Time

Dynamic A/B Testing: Why You Should Do It? (With Proof)
Chrome Push Notifications Just got Richer with Images and Action Buttons [Latest]
  • Push Notifications
3 min Read Time

Chrome Push Notifications Just got Richer with Images and Action Buttons [Latest]
5 Examples of Push Notification Actions Done Right
  • Engagement
9 min Read Time

5 Examples of Push Notification Actions Done Right
Berrybenka Case Study: How It Achieved 14x Engagement + Boost in Conversions Using Machine-learning, Segmentation and Personalisation
  • Engagement
3 min Read Time

Berrybenka Case Study: How It Achieved 14x Engagement + Boost in Conversions Using Machine-learning, Segmentation and Personalisation

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