Jul 24, 2023
More than 50% of customers resonated with communication that included information about known interests or previous purchase history. Interestingly, 75% of customers visit or interact with brands approximately three times before making a purchase decision. With such stats supporting the idea of hyper-personalization, join Ahmed Mostafa from Money Fellows as he shares his experience on personalization and how it can help brands.
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A marketing guru with over 14 years of experience, Ahmed is someone driven by KPIs. Throughout his career, he has supported in bridging the gap between product and Marketing and helped many companies in achieving holistic growth and real results
Shitij looks after the Middle East Content at MoEngage. With over 5+ years of experience in content consulting and creation, he has written multiple thoughtleaderships, spanning across geos and verticals.
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