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Analytics
Quick overview of in-app campaign analytics

MoEngage provides high-level or detailed analysis of your campaigns across channels in MoEngage.You'll see in-app analytics in particular in this video, along with the various insights that may be gained from it.

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In-App
How to use in-app messages to improve engagement

In-app messages are great for product cross-selling or upselling based on user behavior, or for reinforcing the value of a paid subscription. Check out how it works in the platform.

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Insight
How to improve conversion metrics with user behaviour insights

Understand how your customers interact with the site or app and use that insight to fine-tune or expand your strategies.

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Omnichannel
Why is WhatsApp essential for your omnichannel strategy

Your users are probably on WhatsApp, so not using it with the other channels is a missed opportunity.

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Cards
Subtle and respectful engagement using Cards

Cards lets you connect with customers from the app without being obtrusive. Discover its various uses in MoEngage and its benefits to your multi-channel approach.

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Product Messaging
How to maximise results with dynamic product messaging

The platform's AI-powered engine automatically matches user behaviour to your product or content catalogue to generate relevant recommendations.

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Event Properties
Why event properties matter for granular cohorts

One of the many features that sets MoEngage apart from others is this.

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Prediction
How does customer behaviour predictions work

Predict which of your customers will convert, churn, or go dormant so you can plan ahead of time and provide proactive service.

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Segmentation
How to boost engagement metrics with affinity segmentation

Group customers by personality or lifestyle for targeted content in real-time that is guaranteed to boost your customer engagement.

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